analysis of Andy Grammer-Honey, I'm good
The visuals presented in the music video aren't explicitly representative of the lyrics, however the meaning behind the lyrics. The lyrics in the song show positivity towards being faithful in a relationship, which is also reflected in the video, as there are happy couples clebrating the amount of time they have been together, which ranges from 1 month, to 69 years. The happiness shown by the couples in the video reflects the country/pop genre this song falls under, as many country songs draw on life events, or significant people in the artists' lives, and pop songs tend to be upbeat, powerful and fun. Although the video features individual clips fro different couples, they are all brightly lit, and the people featured appear to be happy and joyful, which not only compliments the pop genre, but also the fast-paced music. The editing techniques in the music video are rather limited, and are fast-paced to compliment the music, when the pace of the music changes at different moments in the song, so does the pace of the editing, and the timing of the clips. The artist, Andy Grammer doesn't actually feature in the music video at all, as it wouldn't have been relevant for him to make an appearance, this may have been decided my the record label he is signed to, as S Records is an independent label, which means that global domination isn't the main aim for the company, so plastering Andy's face all over the video wouldn't have been neccessary.
 100 couples |
|---|
 1 year |
 2 years |
 3 years-Colton Haynes |
 8 years |
 rip city |
 25 years |
 28 years |
 34 years |
 couple kiss |
 couple |
 just engaged couple |
 old milkshake couple |
Andy Grammer himself had used social media sites to find couples who were wiling to feature in the music video, this would give the artist, and the song more attention, whilst still upholding the integrity of the record label and the artist. The small clips of each couple are short and, in some cases, quite amusing, this works well with the upbeat pop genre, and the raw, un-filtered footage relates to the record label's nature, many independent record labels tend to give a more casual, relaxed feeling to their artist's work, to benefit the artist, and themselves, of course.
